What types of research must an international marketer analyze to determine the potential of successfully entering a new global market?

What types of research must an international marketer analyze to determine the potential of successfully entering a new global market

What types of research must an international marketer analyze to determine the potential of successfully entering a new global market

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International market research is a specific category of market research that concentrates on particular geographical areas. It usually deals with consumer goods as well as services which will be processed further or exploited commercially……………………….

APA

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