The Board of Directors at Post University has asked you to develop and present an integrated marketing communication (IMC) advertising
The Board of Directors at Post University has asked you to develop and present an integrated marketing communication (IMC) advertising program for your major program at Post University. The presentation will be used to educate the marketing and sales team at Post on how best to promote the Post university brand.
Instructions:
Develop a professional PowerPoint presentation (approximately 10 content slides plus title and reference slides) which includes the following:
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APA
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