Adaptive strategies provide a process for guiding organizations into making changes that will help to either expand

Adaptive strategies provide a process for guiding organizations into making changes that will help to either expand

Adaptive strategies provide a process for guiding organizations into making changes that will help to either expand, reduce or maintain the range of the company’s vision (Ginter, Swayne, & Duncan, 2018). Expansion of a business requires research and analysis to make sure there is a need in the market for an increase in the services being offered. A reduction in business amenities or facilities involves evaluation of the current situation, what is working, and what is not before decisions can be made. Maintenance of where a business is currently at shows that a business is currently doing well with no need for an increase or decrease. This means the organization is doing well and sees no need in the market for adding more services. Banner Health is one of those organizations that should maintain the scope of its services. There is not a great need in the market for more services and it is holding its own among its competitors. It is actually doing better than its competitors. Banner has been able to do as Gerwitz (2016) stated, and has been able to adapt to competitor pressures and create strategies that will help to support its mission, vision, and goals.

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