A Managed Care Organization marketing manager
Topic: Premiums
Thread: A Managed Care Organization marketing manager reduced the MCO’s premium by 10 percent and saw a 20 percent increase in the number of subscribers. He then thought that if the premium was reduced by another 20 percent, he would see a 40 percent increase. What is your analysis of this reasoning?
Each thread must be at least 500 words, demonstrate course-related knowledge, and include at least 2 scholarly, peer-reviewed references, in addition to the course textbook, and 1 instance of biblical integration. 7th edition APA!
THE BOOK: Berkowitz, E. (2017). Essentials of health care marketing (4th ed.). Sudbury, MA: Jones & Bartlett
Solution preview for the order on a Managed Care Organization marketing manager
APA
747 words