As you prepare to reach some initial conclusions about owned media and its applicability to your own situation, what are the primary
As you prepare to reach some initial conclusions about owned media and its applicability to your own situation, what are the primary challenges you see? What strategies do you think may work best for you or your organization?
In your post, do ONE of the following:
Describe two or three key difficulties or challenges that you see when considering content marketing and other forms of owned media, OR
Share one or two campaign strategies for owned media that you think may work in your situation, or that have already proven successful in your organization. Describe the strategies and explain why you think they will be, or were, successful.
Answer preview for As you prepare to reach some initial conclusions about owned media and its applicability to your own situation, what are the primary
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