Kotler and Keller state, “Every business must design a strategy for achieving its goal,

Kotler and Keller state, “Every business must design a strategy for achieving its goal, consisting of a marketing strategy and a

Kotler and Keller state, “Every business must design a strategy for achieving its goal, consisting of a marketing strategy and a compatible technology strategy, and sourcing strategy.” How important is it for your team to consider developing a strategy prior to interacting with the simulation activity? Discuss potential strategies in relation to your vision for this simulation experience.

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