Analyse the market landscape Lululemon using frameworks to assess where the growth opportunities

Analyse the market landscape Lululemon using frameworks to assess where the growth opportunities

Lululemon Case questions
• Analyse the market landscape Lululemon using frameworks (PESTEL,Competition, SWOT) to assess where the growth opportunities for the company lie?
• Align the potential segments with positioning of the brand i.e. which segments can they go after?
• Draw a determinant gap map for the athletic wear market for women using information from the case as well as some base search of brands in this
industry.

Lululemon_Athletica_

Solution preview for the order on analyse the market landscape Lululemon using frameworks to assess where the growth opportunities

Analyse the market landscape Lululemon using frameworks to assess where the growth opportunities

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