Consumer Need as a Moving Target to Product Development
Consumer Need as a Moving Target to Product Development
Determining the needs of your target audience are essential is becoming a viable competitor in the marketplace. Based upon your topic choice for your course project, search the Google search engine to find the top three websites or companies in your topic’s field.
In a 2-3 page paper to answer the following questions:
What does each website lack in terms of consumer need that you can provide?
What does each website offer that you can build upon?
Offer examples of why each matters in your specific marketplace.
My company I chose for this course project is called RefreshNow, which is a soft drink company. For this assignment I would like you to use these three competitors of my company, 1) Coca-Cola, 2) Peps Co, 3) Nestle
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