What are the obstacles to adoption of drone-delivered coffee (so to speak)? What are the technological obstacles? What are the competitive

1. What are the obstacles to adoption of drone-delivered coffee (so to speak)? What are the technological obstacles? What are the competitive obstacles in terms of substitutes? What are the social obstacles?
2. Where does the main market for drone delivery seem to be? What is meant by the “suburbs”? Are the suburbs of Paris like the suburbs of the US? If not, what are the conditions needed to make a “suburban” market a good fit for drone delivery?
3. Why is Iceland a good testing ground (if it is)? Why Iceland? Does making it in Iceland really prove the service can be rolled out everywhere?
4. What does Iceland have to do with suburban markets? Is the real market really suburban or just semi-rural?

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