Search for a partnership relationship in sport and provide an evaluation. This assignment has two parts: written and oral,

Search for a partnership relationship in sport and provide an evaluation. This assignment has two parts: written and oral,

Sponsorship Critique
Search for a partnership relationship in sport and provide an evaluation. This assignment has two parts: written and oral, each worth 25 points for a total of 50 points. The written portion should include a 1-2 page overview of the relationship providing a brief description and then provide details regarding the sponsorship: length, partner needs, activation and leveraging opportunities, means of evaluation, effectiveness of the sponsorship and any ethical concerns. Then, conclude with a brief opinion on whether you believe this partnership achieves the organizational objective of the partner. It is ok to be critical, this is how we learn to identify opportunities. The oral component should include powerpoint, canvn or ?Ayr,’ slides detailing the sponsorship and providing the context of the sponsorship. These will be presented in class and should be about 5 minutes in length.

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